around the blogosphere : 2007-09-25
September 25, 2007
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It's always nice to see how far we've come.
- Diva Marketing Blog - Marketing blogs and corporate social media strategies for innovative companiesAnonymity worked well for men in tights with capes, but what does it say about a blog?
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Make for the hills! The Next Gen Millenials are coming!
But seriously, while this group may have been teenagers, I don't know that I feel comfortable with any learnings derived from this focus group. In my experience as a guidance counselor to teen
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TV Networks’ Casting Call - 80s Style « NewTeeVee
I don't know how I missed this one, but it's cute. I personally don't know that all of these movie titles are relevant to me, but then again, I'm not exactly in the same place generationally as the great Om Malik.
- Google announces YouTube video advertising for 2008
Say it ain't so! YouTube and Google are both VERY smart companies independent of one another and as a conglomerate. Here's to hoping we never see pre-roll on short clips, especially UGC.
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Rahit's the man and this post rocks! For my own recommended next steps for Twitter check out http://jburg.typepad.com/future/2007/08/next-steps-twit.html
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Nothing earth shattering but a nice wrap up. Quick question for all you out there: if an advertiser did all of the above, would you click?
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Great write-up on why universal strategic tactics won't work unless you tailer them to the needs of the community you are targeting. Is anyone out there in mainstream media land listening? (not saying you aren't playing with 2.0, but this would definitel
- If brands put negative reviews on their websites, giving them equal real estate and voice to positive comments, would consumers be more likely to trust them? I'm sure it would help, but as a consumer I would still check out external third party reviews.
- And Jobs says he doesn't want to have to lock down iTunes content with DRM. He's an honest guy, and I still believe him, but I'm growing skeptical.