marketing with people, not at customers
the beta phenomina

around the blogosphere : 10-29

  • Will Start-Ups become Madison Ave advertising fodder from day one, or are we on the verge of a new era for Silicon Ave and Madison Valley?  I would like to believe the people that bridge both worlds (ex - The Conversation Group) will lead us into new worlds of collaboration, bringing a new generation of marketing to the next generation of technology, and vice versa.
  • Viral Backlash - How can one company sell based on contradictory messages from different brands?  The Unilever (Dove & Axe) Backlash Onslaught.  WARNING: may not be office appropriate.