- Multiple data-point aggregation
- Dynamic cross channel tracking, segmentation, learning and activation
- Smart segmentation and automated high level trending of data
- Live optimization across all marketing efforts
- Mobile and email alerts around campaign or market volatility
- Volatility planning (What to do in case of extreme of last minute emergencies and/or opportunities)
- Smart tool built on historical performance to balance push, pull and branding across multiple channels
- Perception Differential Planning
- Experiential and contextual relevancy scoring
- Lifestream micro-targeting
- Point-of-interaction design strategy
- Cross-channel integrated planning (while maintaining channel tailored experiences and messaging)
- Dynamic sequencing across multiple channels
- Advanced behavioral, psychographic and/or social tracking, learning and activation
- Incremental innovation planning
- Flexibile progression planning (how does your offering adapt to where it should be tomorrow without hurting the business today?)