iTunes

• Vs. Hulu

Sure, it's great to watch TV on the go.

• But then again, it's great NOT to have to pay for it.

Sure, it's great not to have commercials.

• But then again, it's great to have new shows consistently available the next morning.

Sure, it's great not to have commercials.

• But then again, I won't really miss the 2 minutes of my life spent watching 15 second spots on Hulu.

Sure, it's great to "own" content for future viewing.

• But then again, I only watch most tv shows once.

Sure it's great to have an end to end ecosystem.

• And Hulu doesn't have one.

So why can't Hulu offer downloads with unskippable ads or iTunes offer a free, ad-supported product?

When the latest episode isn't yet available on iTunes, I might as well wait until tonight and watch it on Hulu.  Saves me a couple bucks, right?

Key Takeaway

• I pay for the convenience of iTunes, not the content. 
• In a world of increasingly democratized online content distribution, I can't help but wonder why this isn't changing in the downloadable sector.