Simply moving content online is not going to revive the media industry.  Going mobile is also not the answer.  Here's why, and here's what you are going to have to do about it.

Economics 101 

The world is creating content at a faster rate... 

than our growth of online content consumption...

which drives down standard ad-rates...

and mobile ad rates are even lower.

Creating THE CASH GAP.

There is only one solution...

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I don't care how you differentiate, but following the status quo in the content game is a losing game.  Get over who you were and embrace who you will become.  This isn't the content establishment, it's a new world order.  The world isn't waiting for you.  And only you are holding yourself back.